Have you ever wanted to write a sales letter that could sell anything? I have, so when I needed to write one, I went out and found some advice from James Frey about how to do it. I also checked with some copywriting buddies for a suitable formula. Here it is.
Attention, Attention!
The first step […]
I tend to like to get along with people. I like to believe that all of us are professionals and we can do our jobs without the need for harsh words and confrontation. Most of the time that’s true. Sure, I’ve had the odd occasion when I’ve had to ask someone to up their game, […]
Most freelance writers have a writing style that feels comfortable to them. When I’m writing my own stuff, I write like a Brit. That means flowing, run on sentences and a style that’s slightly wordier than the AP style. I write for a lot of British clients and that style works well for them. […]
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