Categorized | freelance writing, writing business

Freelance Writing Questions: How To Say Goodbye

Posted on 25 March 2008 by Sharon

As a freelance writer, you sometimes find yourself with a bad client relationship. It’s not that the client is bad; it’s just that you just can’t reach an understanding. You know that things are going wrong because:

  • you thought you understood the brief but the client doesn’t like what you have written
  • you didn’t understand the brief, but your requests for clarification leave you none the wiser
  • the brief was clear but your client wanted something that wasn’t in the brief.

In any of these situations, you find yourself with work where you have to do so many revisions that it just isn’t worth it, or with a client who rejects the work you have spent so much time on and flatly refuses to pay. So, what do you do?

Clients Have Rights …

Let me say that I think clients are entitled to ask for revisions, within reason. If they give a clear brief and I make a mistake, I am happy to revise it. If I spot a typo, I am happy to correct it. Even if the brief isn’t quite clear and revisions are needed, I am happy to do them. However, when the list of revisions gets longer and longer and the client is impossible to please, you know that you’re going to lose money.

… But So Do Writers

Sometimes you just have to fire the client. This isn’t something that I do lightly. I always try to deliver what the client wants. The clients I write for are generally happy, but occasionally there’s one who isn’t. Today I said goodbye to one of those.

This was a job that I subbed out, with the client’s agreement, as she wanted an expert in a particular topic. The client finds it difficult to give a clear brief. The first time I worked for her she rejected the article, which ticked all the boxes on the brief. I did a revision, but told her I would have to charge more for future commissions because of the extra work her articles needed.

She disappeared for a while, resurfaced and gave us a new job. These were a couple of articles which she accepted and paid for. Then a few days ago, she brought a new job to me. I got the brief, tried to piece together what she wanted and got the writer to do the article. Again, it ticked all the boxes, but the client obviously wanted something that wasn’t in the brief, because she complained again.

At this point I had to decide whether it was worth persisting with this relationship. I communicate clearly and am pretty savvy with client briefs. All of a sudden I had a flash forward to dozens of articles which were more trouble than they were worth. I consulted with the writer, who felt as I did. It was time to say goodbye.

Taking Action

I then refunded the advance that the client had paid by Paypal and wrote her a short, but courteous note, which went something like this:

Dear Client

I really feel that I have supplied you with a well written article that covers the points in your brief. I realise that we seem to have a communication difficulty. Obviously my understanding of the brief does not match your requirements. Rather than go round in circles and nit pick on every single point, I have refunded the money you paid me as we seem to be on completely different wavelengths.  I wish you success with your venture.

I am still waiting for her reply. In the end I realised that this was one client relationship that wasn’t worth pursuing. Not only was it taking more time than the job was worth, but it was potentially jeopardising my relationship with one of my colleagues. Finally, in the long run, it wouldn’t do me any good to have an unhappy client, whether it was my fault or hers.

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2 Comments For This Post

  1. Sharon Says:

    Restored comments:

    Katherine: There is one other scenario and one that I’ve encountered - no matter what client and writer do to try to work pleasantly together, sometimes there’s just a personality clash!

    Bob Younce: Good call, Sharon.

    Some clients really just can’t articulate what they want. In many cases, they really should be doing the work themselves, as they’re the only one who knows what they want.

    The main thing, when letting a client go, is being professional about it. Missing deadlines, ignoring the client or losing your temper are never the way to go.

    Dana: Sounds like you made the right decision, Sharon. I was in a situation a few months back where I saw the writing on the wall for similar reasons and walked away from the client and I know I made the right decision. That’s a big part of being a freelancer…the freedom to choose the projects you work on.

    Cheers,
    Dana

  2. Sharon Says:

    Restored comment:

    Kathryn:
    Good for you! I agree that we shouldn’t take firing a client lightly but we also shouldn’t allow ourselves to begin to hate our work because we can’t come to a proper working relationship with a particular client. Many of us left the traditional 9-5 scene because we hated a life that involved waking up in the morning and dreading our work. While there will certainly be freelance jobs that we don’t like so much, we should do what we can to remove ourselves from the position of being discontent with a client on an ongoing basis. I think that if the problem can’t be resolved through attempted communication, it should be resolved by terminating the relationship in as nice a way as possible. Hope that this one ends well for you!

1 Trackbacks For This Post

  1. Quiet Rebel Writer » Blog Archive » Quitting and Freelancing: When the Brushoff is Sorely Needed Says:

    [...] what to do? There are all sorts of wonderful posts out there on how to identify problem clients and move on. There are treatises on the types of clients that cause you grief, reasons to fire clients, methods [...]

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